The New Pet Times — Reserve your pet's future hardcover book
VOL. I FOUNDING ISSUE
June 22, 2026 Founding Members now open
A kinder world for every animal
The New Pet Times
Launching Aug 2026

The New Pet Times Founding Member Pre-order

Every day with your pet becomes a book.

Add a photo and a few words each day, and The New Pet Times turns them into a one-of-a-kind book, page by page. With more than 300 pages, your pet's story comes as three hardcover volumes—one to keep, one to display, and one to gift.

Founding perks are available until the official launch (expected August). Reserve now to lock in the lowest founding price; after launch, standard pricing applies. ($69 deposit, fully applied when you buy the Founders Edition.)

A pet's photo becoming a story page, and a stack of pages becoming a hardcover book — The New Pet Times

Why The New Pet Times three reasons

Why The New Pet Times?

The New Pet Times turns your photos and short memories into a book, and gathers those records into a space that's all your pet's own. Join now and founding-member perks are yours, too.

a single photo becoming a record

A Photo → A Book

A photo and a few words become one warm, beautifully crafted keepsake.

Your Pet's Archive preview

Your Pet's Archive

Each day's entry stacks up into a space that belongs to your pet alone.

founding member perks

Now Accepting Founding Members

Early reservers get priority access and founding perks.

WHY IT MATTERS

Every moment scattered across your camera roll, gathered into one book.

We photograph our pets every day—asleep, on birthday mornings, mid-walk, in the little habits only family knows. But most of those moments just pile up in our camera rolls and cloud albums, and slowly fade away.

The New Pet Times gathers your pet's scattered moments page by page, and turns them into a single book. More than storing photos, it keeps your time together as a book you can open and read.

Scattered pet photos in a camera roll becoming one tidy record — before and after

Our Belief what we believe

For people who know what a pet means—and what a book can hold.

To some, a pet is a cute face on social media. To others, it's the one who reshaped their daily rhythm and became part of the family's story.

The New Pet Times is for those who know that feeling. We bring together the moments scattered across your camera roll, page by page, and shape them into a single hardcover book.

A book is more than just photos on a page. It's a record you can open again years from now, something you can pass on to those you love, and a way to remember what your pet meant to your family.

A phone photo album next to a keepsake hardcover book

A keepsake that outlasts photos

Photos get buried on your phone; a book you can hold stays close for years.

Turning the pages of a hardcover book

A record you can open again

Turn the pages whenever you miss them, and those moments come alive again.

Records coming together as one finished book

Time, bound into a book

Day by day, the pages gather—until they become one complete book.

Your First Page today's first page

One photo today. The first page of your pet's book.

You don't need to organize every photo. Today, just one you want to keep is enough.

A face on a birthday morning, the look they give you on a walk, the way they curl up to sleep, the little habits only your family knows. The New Pet Times takes that one photo and adds the date, the name, and a few words—turning it into a single entry.

Page by page, those entries add up, until they become a book you can open again and again: all the time you've spent together, in one place.

A photo book lines up your pictures. The New Pet Times turns your time together into a book worth keeping.

The first page of the hardcover — a pet photo with the date, name, and story

“My Pet's Book, page one — January 26, 2024, the day I first met Thunder”

How It Works step by step

From one photo to a finished book.

A memory becomes a record before it fades, and records gather, over time, into a book.

An open story page — a pet photo with an edited title, date, and story
01

Choose a single photo

Pick one photo of a moment with your pet.

02

Leave a short memory

Answer the AI's short questions, and the day's story is written.

03

Your first story page is created

We weave your photo and memories into a titled, dated page.

04

Pages gather, one by one

Each finished page is saved and becomes the start of the next.

05

It becomes a hardcover book

Birthdays, walks, and seasons gather into a 300-page, 3-volume hardcover set.

Your pet's whole life,
gathered into one book.

Keep every moment with your pet in its most beautiful form, for years to come.

The New Pet Times 3-volume hardcover set with its case

Studio App the app

Just pick a photo and answer a few questions.

In The New Pet Times Studio app, pick a photo and answer a few questions. Your answers become a page of the book.

The Desk screen — today's suggestion and how far the book has come
The DeskYour editor's desk — it suggests what to record today.
Editor Interview screen — the editor asks about your photo and confirmed details build up
Editor InterviewIt asks about your photo, and writes from your answers.
Page Draft screen — your answers laid out as a newspaper-style page
Page DraftYour answers become a page in the format you choose.
Book Room screen — choosing a gold-engraved hardcover cover
Book RoomEngrave the cover, and bind it into a book.

Official launch expected August · Reserve now for early beta access. Reserve the Founders Edition →

Story Page Preview one photo, one page

A single moment, completed as one page.

A story page from The New Pet Times isn't just a photo edit or a caption. We give the moment a title, sum up the day in a story, and add a design that fits — a finished page ready to go straight into the book.

Depending on the moment — a birthday, a walk, a memory — the mood of the page changes too. Below are real examples of finished pages.

Birthday story page sample — Thunder Turns Three
Birthday Story Page

For birthdays, adoption days, and moments worth celebrating.

Walk story page sample — Our Usual Afternoon Walk
Walk Story Page

For everyday walks, the turning seasons, and the small routine that's just between the two of you.

Memory story page sample — The Afternoon We Still Remember
Memory Story Page

For senior pets, old photos, and moments you want to remember deeply.

Your Pet's Archive your pet's archive

Your Pet's Archive isn't a place to store photos — it's where the table of contents for your pet's book takes shape.

The New Pet Times doesn't just pile up your story pages.

It suggests themes worth putting in a book — birthdays, adoption days, the turn of the seasons, moments with family, favorite habits — and shows you the pages still empty and the moments worth capturing next.

The more pages you add, the more your pet's table of contents fills in. Eventually, it becomes a 300-plus-page full-color fabric hardcover in three volumes.

  • Contents suggestions

    Suggests themes worth adding to your pet's book.

  • Empty-page check

    Shows the moments you haven't captured yet.

  • Recommended pages

    Tells you what's good to record next.

  • Completion progress

    Shows how close you are to your first hardcover set.

The Hardcover Book hardcover service

We turn the time you've shared into a single hardcover set.

As your story pages add up, The New Pet Times produces them as a 300-plus-page full-color fabric hardcover — three matching volumes. Not a book that lists photos, but a book that weaves the time you've shared.

  • 3 matching volumes (300-plus-page full-color fabric)
  • Story-page service (short interview · Your Pet's Archive)
  • Three volumes: to keep, to display, to gift
  • Founding Member mark — engraved on the cover (Founders only)
  • Priority production queue
  • Give back to pets in need (part of proceeds donated)
The New Pet Times hardcover book mockup — Thunder, Vol. I

300+ page Full-color Fabric Hardcover · 3 Matching Volumes (to keep, to display & to gift) For Keeping, Displaying & Gifting.

Story Page Types formats

The same moment becomes a different page, depending on the format.

The New Pet Times edits your photos and memories into a range of design formats. Pick the one that suits your moment — and new formats keep arriving.

Birthday

Front Page

A masthead, a big headline, and a hero photo laid out like a newspaper front page. For birthdays and adoption days.

Start with this format →
Keepsake

Classic Portrait

Frames one expression like a fine portrait — calm and centered. For a beloved look you want to keep.

Start with this format →
A day out

Photo Essay

Weaves several shots into a single photo essay. For a walk or trip with a flow to it.

Start with this format →
Q&A

Interview

Lays out short questions and answers like a newspaper interview. For capturing a day in Q&A.

Start with this format →
Playtime

Comic Strip

Splits the scene into comic panels for a lively feel. For playful faces, antics, and routines.

Start with this format →
A note

Letter

Like a handwritten note to your pet — your words and a photo. For gratitude, or a moment you miss.

Start with this format →
Statement

Poster

One big photo and one bold line, made to stand out. For a moment you want to keep like a symbol.

Start with this format →
A season

Collage

Many photos gathered freely like a scrapbook. For several moments from one season on a page.

Start with this format →

New formats keep arriving

The New Pet Times keeps adding more design formats.

Our Story how we began

It all began with Thunder's birthday.

From the day we adopted him through two birthdays, the photos piled up — but nothing recorded the time itself. On his third birthday, April 27, 2026, The New Pet Times made the very first story page for Thunder. One dog. One birthday. One story page.

What if every animal had a record worthy of its place in a family? What if one family's love for one animal could help other animals live better lives?

What began as recording one dog's birthday grew into a mission — to make the world a kinder place for every animal.

Thunder's first birthday — a black Labrador and a cake
First Birthday2024
Thunder's second birthday — a black Labrador and a cake
Second Birthday2025
Thunder's third birthday — a black Labrador and a cake
Third Birthday2026

A Kinder World for animals in need

Love for your pet helps build a world where every animal lives well.

The New Pet Times doesn't separate love from responsibility. We believe keeping memories of our pets can connect to a world where more animals are respected and protected.

So after launch, we put 3% of every hardcover purchase toward animals who've lost their homes — and we're fully transparent about how.

01

We gather

Every hardcover we make sets aside 3% of its price into a fund for animals in need.

02

We pass it on

Once enough is gathered, it goes to trusted shelters and rescue groups.

03

We keep your name

Every supporter's name is added to the back of each new book. Your pet's name is listed by default; if you like, add your own too, or take part anonymously.

* Partner organizations and the reporting format will be shared in time for launch.

Early Reviews before launch

Stories from those who started early.

Before launch, these are the voices of early testers who made their first story page with The New Pet Times.

“My photos just kept piling up and I never got them sorted. The idea of them becoming a real book has me excited — I can't wait for the day I'm holding it.”

— honor · Thunder's human

“I jot one down here and there on my commute. Just picturing it on my bookshelf someday already makes me proud.”

— Jimin · Mocha's human

“Going back through them, all these little moments keep coming back. I love that I get to keep my time with Bori this way, and I can't wait to see it finished.”

— Seoyeon · Bori's human

Founding Offer the hardcover

Your story pages become one hardcover set.

We produce your pet's story pages as a 300-plus-page full-color fabric hardcover, in 3 matching volumes. One to keep, one to display, one to gift.

Three wine-colored hardcover volumes with gold-embossed titles, shelved side by side
Founders Edition · 3 matching volumes

The Founders Edition

Included in every edition

  • 3 matching hardcover volumes
  • 300-plus-page full-color fabric hardcover
  • Story-page service
  • A growing set of formats — front page, interview, letter
  • Dedicated app, included
  • 3% of your purchase to animals in need
Founders Edition

$990 founding price

Standard $1,290$300 off

Founding perks

  • Founders Edition cover engraving
  • Priority production queue
  • Beta access before launch

Due today

Due today · deposit$69

Balance at launch$921

Founding price total$990

Hold a $69 deposit

100% refundable · Reserve the founding price until launch

How your reservation works

01Now
Pay a $69 deposit
Locks the $990 founding price
02At launch (Aug)
Pay the $921 balance
Deposit fully credited
03When ready
Receive your hardcover
3 volumes to keep, display, gift
Your info kept secure 100% deposit refund Production service included Founding perks before launch 3% of each purchase to animals in need

Without a reservation, you'll order at the $1,290 standard price after launch (expected August).
Reserve now to lock the $990 founding price — your $69 deposit is fully credited toward the final total.

Final Proof before we print

Before we make the hardcover, we look over your pet's book together.

You can see the finished story pages and the flow of the book in a final proof first. We review the names, dates, the moments that matter, and the tone of each line together — then we go to print.

  • We build from your photos and memories.
  • We don't invent stories as if they were real memories.
  • We check names, dates, and the lines that matter.
  • We don't exaggerate or dramatize emotions.
  • We share a final proof before printing.
  • We never publish your photos or family stories without consent.

FAQ

Frequently asked questions

Is The New Pet Times a photo-book service? +

No. A photo book usually just arranges photos you've already taken. The New Pet Times builds 'story pages' — each with a title, date, and a story — from your photos and a short interview, and those pages add up into a hardcover book.

What are story pages and the hardcover book? +

A story page turns one moment with your pet into a finished page — title, date, story, and design together. These pages gather in your pet's archive, and once there are 300-plus, we produce them as a full-color fabric hardcover in 3 matching volumes.

How do I make records? What do I need? +

Nothing complicated — just your photos and a short interview. In the app, add the day's photos and answer a few questions, and The New Pet Times turns them into a story page with a title, date, and story.

When does it launch, and when do I get the book? +

The New Pet Times launches in August. If you reserve or join as a Founder, you can start in beta before launch. After launch, as your pages add up and the book is complete, we produce and ship it as a 300-plus-page full-color fabric hardcover in 3 matching volumes.

How is a deposit different from the Founders Edition? +

A deposit ($69) is the light way to hold your spot while you decide — it locks in the lowest founding price, and it's 100% refundable. The Founders Edition ($990) is confirming now. A deposit isn't a separate product; it's fully credited toward your Founders Edition, with the balance paid at launch (August).

What's the difference between Founders and Standard? +

Founders Edition is a limited founding price ($990) with founding perks — an engraved cover, priority production, and beta access before launch. Standard ($1,290) is the regular price you can request anytime after launch, without the founding perks. Both include the 3-volume matching hardcover set and the story-page service.

Can I cancel or get a refund after reserving or buying? +

Yes. Your deposit is 100% refundable any time before you pay in full. Even after payment, you can cancel and get a refund any time before you start using the service. The exact refund terms come with your payment details at launch.

Can I review the book before it's printed? +

Yes. Before we print, you can review the finished story pages and the flow of the book in a final proof. We go over the names, dates, the moments that matter, and the tone together — then we make the hardcover.

Are my photos and story made public? +

No. Your photos and memories are kept as private records by default. We only publish, share, or use them as examples with your explicit consent.

How is 3% of my purchase used? +

We put 3% of every hardcover purchase toward animals who've lost their homes — set aside as a fund, given to trusted organizations, and recorded with the names of everyone who took part, so the whole process stays open. Partner organizations and the reporting format will be shared in time for launch.

Start Today start today

Your pet's first book begins with one moment today.

A story page you start today grows into your pet's 3-volume hardcover. Leave its first page today.

Founding perks are available until launch (expected August) · the deposit is fully credited toward your Founders Edition and refundable if you change your mind.